Value Social Media
The most interesting social media for your company is precisely the one that brings together the ideal audience for your organization. There is no point in posting on Instagram if your audience has little interest in this network. Want to know more?
”My grandmother, who is 93 years old, uses Facebook. My sister, married and with a child, has an Instagram account. And my father, who is a businessman, doesn't leave Linkedin. Who is your company's audience? Understanding this is a decisive step in defining the type of content you will make.” - Virginia Levy
What is more impactful: old media or social media?
Many corporate communication areas still believe that old media has a larger audience than social media. This is a big mistake and leads to errors in the choices of communication alternatives. Shall we compare the audience of these media?
Some social media channels we created
You will professionalize your actions on social media when, in addition to posts, you will also create channels for attracting and interacting with customers. See some examples.